Bahas brand lokal favoritmu disini

Moderator: philip

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#1011613
Bismillah

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"The Best Thing Possible"


Established in May 2013, Hoya Apparel, named after a tropical plant. We focused to make our products are best and durable "machinery" that support your various activities.

With "form follow function" principles, we recognize craftsmanship in an object’s functionality. Using best and selected materials, crafted by skilled hands, we truly deliver you a remarkable experience in our products.


Phone: +6281931424402 (10am - 10pm) | Line, Wechat & Whatsapp| Twitter: @hoyapparel | Instagram: @hoyapparel

Website: (Under construction)| Mail: hoyapparel@gmail.com



Atter, 13.5oz RHT Sanforized Cone Mills Selvedge Denim


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Introducing Atter, our first lightweight jeans. Agile yet versatile, suitable for any occasion. Sourced from the best fabric and materials, ensuring the durability and uniqueness.

Now, unleashed.



Lookbook:

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Highlights:

Cutting

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In this time we released our newly developed slim cut, for a modern and stylish look.


The fabric

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Using 13.5 oz RHT selvedge fabric from Cone Mills USA. Sanforized. The fabric has a quite dark tone with distinctive slub and soft hand feel. Indigo selvedge line makes this fabric unlike anything else.


Detailing

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Hardware are one of the most crucial parts of jeans. Settled with silver 'Laurel Leaf' button from YKK Japan and Copper washer-burr rivets from Universal. Durability guaranteed.


Other details:

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Pocket lining

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Light and soft Beige Drill Cotton used for pocket lining. Little "Atter" stamp screen printed.


Shell stitch on fly

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We added a little and beautiful touch for this jeans, shell stitch on fly.


Raised beltloops

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The devil is in the details. Requires skilled and experienced hands to utilize this raised beltloops.


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Using 3.5mm Vegetable tanned buffalo hide from Argentina and our olive signature tab. Our arc resembles "H" silhouette and sewn with stealth style for a cleaner look.


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Stealth inseam (sewn with navy threads) and felled seam construction for simpler and cleaner look. Union Special 43200G do the hemming part.


Sizing chart:

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Sizing tips: True to size


Specification:


- 13.5oz sanforized dark indigo selvedge denim
- 7oz Beige drill cotton for pocket lining
- 100% Cotton
- Light and soft hand feel fabric
- Fabric from Cone Mills, USA
- Indigo selvedge line
- Slim cut
- Sewn with poly-cotton thread (various thickness)
- Tight stitching (up to 10 SPI/Stitch per inch)
- Raised beltloop and backpocket
- Stealth inseam with felled seam construction
- Stealth arcuate
- 3.5mm Argentina vegetable tanned buffalo hide patch
- YKK Japan Silver 'Laurel Leaf' top button & button fly
- Universal copper washer-burr rivets
- Hidden rivets
- Hemming with Union Special 43200G


Fit pictures:

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Front view
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Side view
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Rear view
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Price:

IDR 1.500.000

2nd Anniversary Discount - Valid until 15th June 2015

Recently establishing Some Bold Collaboration
HOYA FIELDS - NBDN

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HOYA - NBDN collaboration series
THE FRONTIER
“Fabrics Overview”
- 15.3 ounces fabrics weight
- Shrink-to-fit
- Hairy Fabrics
- Unsanforized
- Rough Rigid stiff textured
- Loom state
- Redline Selvedge
- 100% Durable cotton

*Updates:

We are truly sorry for the typing error in Atter previous sizing chart, but now has been updated with the correct one.

:salim


*Upcoming articles:

We currently doing research and development for our upcoming articles. Stay tuned for more teaser & info (or you can follow our Instagram account: @hoyapparel)
Last edited by substitute on Tue Oct 30, 2018 5:41 pm, edited 36 times in total.
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By substitute
#1011616
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Hoya Fields Mfg
Mid - End year 2018
Product Line Up!

more info & updates at https://www.instagram.com/hoyafields/
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CHORE COAT

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OLIVE HUNTER JACKET

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NAVY TWILL HUNTER JACKET & CHORE COAT INSTITCH EMBROIDERY

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PHU BATTLE OLIVE

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PHU BATTLE KHAKI

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PHU BATTLE TWO TONE OLIVE

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PHU BATTLE TWO TONE KHAKI

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T SHIRT

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Last edited by substitute on Tue Oct 30, 2018 3:38 pm, edited 8 times in total.
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By substitute
#1011617
Media Watch
News and online coverage


Long John - Denim Blog (Netherland)
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Cultizm - Germany
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Denim Heads - Australia
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Neighbourlist
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The denim Daily - Amsterdam
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IRONWOOD I, 17oz zimbabwean cotton

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Last edited by substitute on Tue Oct 30, 2018 5:39 pm, edited 9 times in total.
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