“Wall of Fades” is an event about Denim. With this “Wall of Fades” event, INDIGO (Indonesian Denim Group) will try to educate people that Denim is not just a pair of pants or material, but it is something so much more.
The Event will show people about denim, like how it is made, the evolution of a denim, beautiful faded jeans and many more.
1. Time & Venue
The Event will be held around the end of November or early December.
- November 21st 2009
- November 28th 2009
- December 5th 2009
- December 12th 2009
The Location of the event is still on search but here are some alternatives for the Event Venue :
- Galeri Salihara (Pasar Minggu)
- D Gallery (Barito)
- iD Gallery (Kemang)
- Kedai (Jl. Benda)
- Campus Gallery (Prasetya Mulya’s Auditorium Gallery by VMJ)
2. Displayed Denim
There will be Denim Pants (Jeans) that will be shown on the event. The number of the jeans will be around 20 – 25 pairs, including :
- Brand New (Dry / Raw) Jeans
- Worn Jeans
- Faded (Unwashed) Jeans
- Washed Jeans
- Destroyed Jeans
These Jeans will be displayed on the wall and then some of them will be hanged or framed.
Alongside denim pants (jeans), there will be another Denim Products that will be displayed on the event. One of them is Denim Crafts (for example, Key Chain made of denim, Pouch, etc.)
3. Pop-Up Stores.
Here in INDIGO, we are planning to provide a place for our friends who are willing to open a pop-up store (or a stand) for selling their products. And off course, the product they sell is Jeans. Here are some of the brands / team that will be suitable for opening their Pop-Up store on the event :
- Massa Jeans / Iron Denim
- Vision Mission Jeans
- PeterSays Denim / PeterSaysSorry
- Mischief Denim
- 16 DS / Sixteen D’ Scale
4. Small Flea Market (Denim Sale)
Alongside the Pop Up Store from our friends, there will be a small market of Used Denim.
5. Denim Photo Gallery
Alongside displayed jeans, there will be some displayed photo and posters to be shown. The Photo & Posters will be sort by the organizing committee. And some of the photos will be from the INDIGO members.
1. The Beautiful Denim Evolution Contest
The Idea of this Beautiful Denim Evolution Contest is to have the visitors choosing their favourite pair of worn jeans that displayed in the Wall of Fades.
The Idea of this quizes is to have visitors who came to answer questions about denim. For they who get it right will get a prize.
3. Door Prize
The Idea of a Door Prize is to draw a number / ID from visitors who came and the winner will get prizes.
T-Shirts, Key Chain, Pin, Souvenir, etc.